Below is collection of some important fact about content creation and marketing. The fact collected from various
sources.
- 62% Of Companies Outsource Their Content Marketing
- 68% of consumers spend time reading content from a brand they are interested in.
- 8 in 10 CMOs believe custom content should be an integral part of a marketing mix.
- 93% of B2B marketers use content marketing.
- 4% of marketers have a documented content strategy.
- 72% of marketers think that branded content is more effective than magazine advertisement.
- 82% of marketers who blog see positive ROI for their inbound marketing.
- The most common content marketing tactic is social media, used by 87% of marketers.
- Brands that create 15 blog posts per month average 1,200 new leads per month.
- 63% of marketers use website traffic as an indicator of content marketing success.
The Facts collected by Aprajita Kohli of Content Writing Shop UK